Ford Australia Essay Example | Topics and Well Written Essays - 3500 words

pass over Australia - Essay ExampleNext in scheme of things lies Cost and Market analysis, which probe into questions such as the resources FPV has at its disposal, and how well its able to use them. The key metrics identified are differentiation of markets, secretiveness of substitutes, barriers to entry and modes of competition. This presentation is helpful in building a macroeconomic risk assessment faculty looking into the impact of factors such as inflation, CPI, interest and exchange rates, examining various risk factors, thereby correspondence FPVs business development plan.At a micro-level, the analysis would entail studying of interior(a) forces such as manpower, growing opportunities, etc. The ultimate aim of our research is to develop a competitive strategy model, which is make through Porter method.FPV is a force to reckon with, in Australias segment of high performance cars, with brands such as GT, GT-P, Pursuit, Super Pursuit, F6 Typhoon, F6 Tornado and Force (FP V website, 2006). Its major competitor is Melbourne-based HSV. The current FPV range is a mingle of turbocharged inline 6-cylinder and V8-powered Falcons. Each brand has its own conceptual framework and design, and the constant focus of the brand FPV, is to maintain benchmarks doctor by V8 racing cars. At this point, it is important to lay emphasis on the genetic makeup i.e. the internal structure of the corporate entity called FPV. Initially owned by the UK-based Prodrive company Tickford, FPV joined hands with hybridizing Australia, as its tuning division to develop itself into the niche category called Motorsport.The major aim of any business brass instrument is to create and sustain value, through profits. FPV is no different. In very simplistic terms, Value, for any economic entity is thrifty by a parameter called Economic Value Added, which is defined as the value of an activity that carcass after subtracting from it, the cost of opportunity of investing consumed resourc es, and sovereign debts that accumulate (Stewart III, 1991). In the field of corporate finance, this translates into the adjacent equation (Stewart III, 1991)Return on capital = Net operating profit after Tax / dull Average Cost of Capital.As of 2004, Ford Australia recovered a Net profit after revenue of $136 mn (Porter, 2004) on shareholder equity of $592 million, and the corresponding return on capital was 26.1% which is a fair high value in medium- issue automobile industry (Porter, 2004). Thus, it is clear in no uncertain terms, that Ford Performance Vehicles is an enterprising segment in the Performance Cars category, and there is enough scope for organic, and balanced growth in future as demand for faster cars escalate, and infrastructure develops to keep pace with the surge in demand for these vehicles. In upcoming sections, we will elaborate more on the economic analysis of our episode study company.Dimensions of the MarketFPV has won the 2006 Australian Performance Ca r of the Year award. For FPV, diversity is an essential section in its zeal to retain excellence as laid out by its fraternal face (FPV website, 2006), for the fiercely competitive Australian business environment. Diversity encompasses its mission-critical drive to transform the